Practice More Quizzes:
Q:
Alex’s ad is in the ad auction. What determines whether their ad is shown to someone in their target audience?
Q:
In a Facebook Ad Auction, what score decides the winner of an auction?
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True or false: the higher an ad’s total value, the more likely it is to win a Facebook Ad Auction.
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True or false: Estimated Action Rate is partially used to determine an ad’s total value.
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Which of the following are part of the equation used to determine an ad’s total value. (Choose all that apply.)
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Alex’s ad is in the ad auction. A lot of people have hidden their ad. What part of the total value will this effect?
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When you begin a new campaign on Ads Manager, what is the first step in the process?
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True or false: The last step in launching your campaign is to define the ads that will be shown.
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In what order is a Facebook advertising campaign created?
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Which bid strategy goes after cheaper results first and then moves to more expensive opportunities?
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Which bid strategy tells Facebook to bid with the goal of getting you the least expensive price per desired action?
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Which bid strategy limits what Facebook can bid in every single auction?
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True or false: Lookalike Audience is a method you can use to create an audience.
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Which of the following are methods of creating an audience on Facebook? (Choose all that apply)
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Alex wants to create an audience manually for an ad by choosing all the characteristics of the people they want to see the ad. What audience type should they choose?
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Which of the following ad account settings helps you control your total ad costs and will pause your ads after a certain spending limit is reached?
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True or False: You must have Lifetime budget selected in order to set a specific ads schedule (i.e. one with specified days and times).
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In order to access the ad scheduling feature in Ads Manager, which setting must you select?
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An advertiser wants to set an advertising objective. Which level of Ads Manager should they view to see these results?
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Which two settings can be changed at the ad set level? (Choose all that apply)
Q:
An advertiser is about to deliver a Facebook campaign. Where should the advertiser navigate to in Ads Manager to include Instagram in the campaign?
Q:
You design an ad campaign for a weight-loss product with “before and after” pictures. Is Facebook likely to reject this campaign for violating its Ad Policies?
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What is a valid reason that an ad would be rejected by Facebook?
Q:
What is a valid reason that an ad would be rejected by Facebook?
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